Practical Vs Theory
The primary role of a digital marketer is to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digitial marketer will typically be working as part of a team, in which they will have responsibility for some straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a Digital Marketing Manager, a Marketing Manager or an IT Manager.
Studying in the work place means I can gain the real-life, hands on experience I need to progress in the early years sector!